LashFood reached out for assistance in creating a strong image that could express their product’s unique positioning in the crowded Sephora landscape. The challenge was to create an image that expressed both the scientific and the natural side of the product position and showed the formula’s “active” quality.
Sephora loved the result and Product 360 Creative was asked to design the in-store fixtures for the Sephora launch.
+ Photography Concepting
+ Product Photography
+ Prop Sourcing